About us

It all started with a search every parent knows: soft clothes that let the skin breathe, colorful and sturdy enough to be handed down from one sibling to the next. They weren’t easy to find in Romania, so we decided to bring them here ourselves.

Our mission is to bring parents kids’ clothes that are beautiful, comfortable and safe. We mainly choose organic cotton pieces certified to OEKO-TEX® Standard 100, and we tell you openly what they are made of and where they were produced.

Bebeluș în body cu capse și pantaloni Baby Elephant
Copil zâmbitor în bluză cu imprimeu Robot

Our responsibility

For us, responsibility means transparency: every product page shows the composition, certifications and country of origin, so you can choose with confidence.

Discover the new collection
  • OEKO-TEX® Standard 100 certified

    Most pieces in the collection are certified to OEKO-TEX® Standard 100, meaning they are independently tested for harmful substances. The certification is listed in each product’s composition.

  • Organic cotton

    Most of our clothes are made of organic cotton (95%) with a little elastane for comfort and freedom of movement. Organic cotton is grown without synthetic pesticides.

  • Swedish design by Villervalla

    Playful prints and bright colors designed in Sweden by Villervalla, a brand devoted to kids’ clothing. Dinosaurs, robots, baby elephants and planets for every personality.

  • Cut for play

    Cuffs, elastic waistbands and bodies with front snaps: details that make dressing easier and let little ones move freely.

  • Chosen with care, by parents

    We choose every piece thinking about how it wears, how it washes and how well it lasts, so it can be handed down.

Nights among the stars

Soft organic cotton pajamas with planets and rockets for trips to the stars and back. Cuffed sleeves and legs keep everything in place, from the bedtime story until morning.

Discover the pajamas
Doi copii în pijama și cămașă de noapte cu imprimeu Space

Space pajamas

249,99 lei

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